We appreciate your interest in our website. Protecting your privacy is very important to us. The following passages provide you with detailed information about how we use your data.
Storage of access data in the server log files
You can visit our website without providing us with any personal information. We only store data in so-called server log files, such as the name of the requested file, data and time of access, amount of data transmitted and the requesting provider. This data is used solely to ensure trouble-free operation of our website and is evaluated to improve our offers. This data is processed in a way that cannot be traced back to you.
Data collection and use for contract conclusion and when opening a new customer account
When you make an order, establish contact with us (i.e. via contact form or per email) or voluntarily open a customer account, we collect the personally identifiable information which you have provided us with. The information collection can be observed in the respective input forms. We use this data in order to conclude contracts and process your inquiries. After the order has been completely processed or your customer account cancelled, your data will be locked and deleted after the tax and commercial storage periods, provided you did not expressly agree to the further use of the data beyond this point. Deleting your customer account is possible at any time and can be done either by writing a message to the contact possibilities below or by using the designated function in your account.
Use of data when signing up for email newsletters
When signing up to our newsletter, we use the necessary data plus any other additional data which you have provided us with in order to send you our email newsletter. You can unsubscribe from the newsletter at any time. This is possible by writing a message to the contact possibilities listed below or by using the link provided in the newsletter.
Use of data for email advertising without newsletter subscription and your right to object
When we receive your email address in connection with the sale of goods or services and you have not spoken against it, we reserve the right to regularly send you special offers for products similar to those you already purchased. You can object to this use of your email address at any time by writing a message to the contact possibility provided below or by using the link provided in the email without incurring any costs other than the cost of transmission according to the basic rates.
Use of data for postal advertisement and your right to refuse
Furthermore, we reserve the right to store information such as your first and last name, postal address and — insofar as we received this additional information in the context of the contractual relationship — your title, academic degree, your year of birth and your professional, industry or business name in compiled lists, for the purpose of sending interesting offers and information about our products per letter mail. You can object to the storage of your data for this purpose at any time by writing a message to the contact possibility provided below.
Use of Google Analytics for web analysis
Information generated by cookies about your website usage is usually transmitted to a Google server in the United States, where it is stored. Because IP anonymization is active on this website, your IP address will be shortened in member states of the European Union and other states which are party to the Agreement on the European Economic Area (EEA). Only in exceptional cases, the full IP address will be transmitted to and shortened on a Google server in the United States. IP anonymization is active on this website: data from AMP documents is always IP anonymized.
On behalf of the operator of this website, Google will use this information to evaluate your website usage, compile reports about website activity and other services related to website and Internet usage. The IP address sent from your browser as part of Google Analytics is not merged with other data by Google.
Use of Google AdWords Conversion Tracking
This website uses Google AdWords Conversion Tracking, a web analysis service of Google, Inc. (“Google”). Google AdWords Conversion Tracking also uses “cookies,” which are small text files that are stored on your computer system to facilitate an analysis of how you use the website. These cookies lose their validity after 90 days and do not contain any information that can be used to identify you personally. When a cookie is still valid, we can see that the user clicked on an ad from Google and proceeded to our page. Every Google AdWords customer receives an individual cookie. Therefore, Google AdWords customers cannot track cookies via their websites.
The information collected using the cookie is used to create conversion statistics for AdWords customers who have opted for conversion tracking. Customers learn about the total number of users who have clicked on their ad and were forwarded to a conversion tracking tag page. However, they do not receive any information that can be used to personally identify the user.
If you wish to opt-out from conversion tracking, you will have to deactivate the Google conversion tracking cookie in your browser settings. After doing so, you will no longer be accounted for in the conversion tracking statistics.
Retargeting or remarketing
This website makes use of retargeting services from the following providers:
Google Adwords Remarketing, a retargeting service of Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA;
Google AdWords Policy Center
Facebook, 1601 South California Avenue, Palo Alto, CA 94304, USA;
Retargeting technology makes it possible for us to address users who have already shown interest in our products with personalized, interest-based advertising. The displayed advertisements are based on an analysis of previous user behavior using cookies. Cookies are small text files that are stored on your computer or mobile device and do not save any personally identifiable information of the user. With retargeting technology, a cookie is stored on your computer or mobile device in order to record anonymous data about your interests. Advertisements are then adapted individually based on the stored information. This allows users to see advertisements that are highly likely to match their product and information interests.
You can permanently opt out from Google’s placement of cookies on your computer by downloading and installing a browser plugin from this link.
If you do not want to receive data via Facebook Custom Audience, you can set your preferences here.
Use of Facebook, Google+, Twitter, LinkedIn, and Instagram plugins
Our website uses the so-called social plugins (“Plugins”) of numerous social networks, including Facebook, Google+, Twitter and Instagram. These services “providers” are offered by the companies Facebook Inc., Google Inc., Twitter Inc., and Instagram LLC.
Facebook is operated by Facebook Inc., 1601 S. California Ave, Palo Alto, CA 94304, USA (“Facebook”). You can get an impression of the plugins offered by Facebook and their display options here: Facebook for developers
Google+ is operated by Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA (“Google”). You can get an impression of the plugins offered by Google and their display options here: Google Developers
Twitter is operated by Twitter Inc., 1355 Market St, Suite 900, San Francisco, CA 94103, USA (“Twitter”). You can get an impression of the plugins offered by Twitter and their display options here: Twitter Publish
LinkedIn is operated by LinkedIn Ireland Unlimited Company, Wilton Plaza, Wilton Place, Dublin 2, Ireland (“LinkedIn”). You can get an impression of the plugins offered by LinkedIn and their display options here: LinkedIn Plugins
Instagram is operated by Instagram LLC., 1601 Willow Road, Menlo Park, CA 94025, USA (“Instagram”). You can get an impression of the plugins offered by Instagram and their display options here: Instagram badges
When you visit a page of our website that makes use of a social media plugin, your browser makes a direct connection with the servers of Facebook, Google, Twitter, LinkedIn, or Instagram. The content of the plugin is passed from the respective provider to your browser and embedded on the web page. By embedding the plugin, the provider receives the information that your browser has accessed the corresponding page of our website, even if you are not logged in or do not have a profile. This information (including your IP address) is transmitted from your browser to the server of the provider in the USA, where it is stored. If you are logged into one of the services, the provider can visit our website and directly link with your profile. If you interact with the plugins, for example Facebook’s “Like”, Google’s “+1”, Twitter’s “Tweet” or the “Instagram” button, the corresponding information is also directly transmitted to and stores on the provider’s server. The information is also published in the social network, on your Twitter wall or in your Instagram account and can be seen by your contacts.
For information on the purpose and extent of and the further processing and use of data through the provider as well as your rights and options for protection, please refer to the privacy policies of the provider:
Google buttons policy
If you do not want Google, Facebook, Twitter or Instagram to assign the data collected through our website to your profile, you must log out from their respective services before visiting our website. You can also prevent these plugins from loading by using add-ons, i.e. with the script blocker No Script (noscript.net).
Review reminder via email
Provided you have given us your express consent by activating a checkbox or clicking a respective button, we will use your email address to remind you to submit a review for recently placed orders. You can express your consent either before or after you place an order. You can revoke your consent at any time by sending a message to the contact possibilities listed below.
Right to information and contact possibilities
You have the right to access information about the data we store about you and the right to have this data corrected, blocked or erased. For questions about the collection, handling or use of personal information, further information on blocking or removal of data, or the retraction of given consents or objection to particular data usage, please contact us directly using the contact details provided on our contact page.